E45 Itch Relief Cream is a soothing cream designed to bring immediate relief to dry itchy and irritated skin. The thick rich formula contains the anti-itching ingredient lauromacrogols which softens and soothes the affected area to calm itchiness. It also contains urea a natural moisturiser found in the body. E45 produces a range of products to help care for dry skin. Their expertise is utilised her to help moisturise dry rough patches whilst simultaneously soothing and preventing irritation and itching. E45 is kind and gentle enough to be used on the whole family - from young children to the elderly - and is suitable for use with serious skin conditions such as eczema dermatitis and pruritus. The formula is designed to be non-greasy and easily absorbed so it gets to work quickly to bring relief. Dermatologically tested allergy screened and perfume free E45 Itch Relief Cream is a handy treatment for the irritating symptoms of dry skin.